How to Choose the Best B2B Solution for Your Business
Using the right b2b solution is super important for your business! Read and discover how to choose the best one!
Did you know that the online B2B or business-to-business sales in the US are approaching $1 trillion? Yes and that is almost 4 times the size of the business-to-consumer market or B2C. Apparently, the b2c ecommerce market is still in the beginning of the development process as most businesses and brands are figuring out the basics of development and marketing strategies.
When choosing a B2B ecommerce solution it is super important to make the right choice. As you probably know, there are a lot of solutions out there and choosing one may be a huge challenge for you. In order to help you out, we’ve decided to provide you with a few tips that will help you make a better decision and help you choose the right B2B solution for your business. Before we present the tips, let’s see why your business-to-business solution is so important!
B2B ecommerce has been around on the market for more than 20 years. However, the B2B experienced tend to not be to current standards (standards set by B2C). B2B leaders are slowly starting to realize the huge opportunity in B2B ecommerce and a research from March 2015 discovered that more than 50% of respondents at businesses considered leaders said that ecommerce is an important digital investment and was crucial for sales.
So, just like B2C businesses, B2B businesses and executives must be where their potential buyers are and what B2B ecommerce platform you choose, significantly affects the experience you can deliver to your potential buyers. Finding and choosing the best B2B platform is an important business decision.
When researching B2B platforms and different solutions, there are a few things you need to focus on:
There are many B2B solutions available and some of the best platforms you may take into consideration are Shopify Plus, Magento, NetSuite, IBM, and In-house.